Created with one simple belief: small businesses are the heart of their communities.

From farmers markets and local shops to artisan producers and specialty food brands, these businesses bring creativity, craftsmanship, and character that larger companies cannot replicate.

But many of these businesses are busy doing what they do best. Marketing, websites, and digital tools often become the missing pieces.

Vividheart Projects helps bridge that gap.


A woman with red hair in a bun, smiling at the camera, seated at a table. The table has a camera, patterned papers, a notebook, a flower, and a camera strap.

Meet Alex

My work with small businesses began by standing alongside people building something meaningful with their hands, their families, and their communities.

Over the past several years I’ve worked closely within the specialty food and small business world, including serving as Marketing Director for a specialty company. That experience gave me a front-row seat to the realities many small businesses face, incredible products and craftsmanship, but often limited time or resources to build the online presence that helps new customers discover them.

I naturally found myself stepping into that space, helping bring clarity to websites, strengthening social media, and building digital foundations that connect local businesses with the people already looking for them.

That work eventually grew into Vividheart Projects.

Today, Vividheart Projects supports farmers market vendors, small food producers, artisan makers, specialty shops, and family-owned businesses. My goal is simple, to help good businesses become easier to discover while staying true to the character and craftsmanship that make them special.

I believe marketing should reflect the heart of a business. When we work together, the focus is always on clear communication, practical strategy, and building a strong foundation for long-term growth.

The goal is to help businesses build the tools they need so customers can:

Find them more easily.

Understand what they offer.

Stay connected to their brand.